Advertising with the Mace & Crown

About Us
Originally founded in 1930 as ”The High Hat,” the paper became the Mace & Crown in 1961. The Mace & Crown is a primarily self supporting newspaper, maintaining journalistic independence from the university. The Mace & Crown is a newspaper published by and written for the students of Old Dominion once a week throughout each semester and once in the summer.

We cover events on campus, surrounding areas in Norfolk, Hampton Roads and around the world. Our News section covers visiting speakers, student government events and campus organization’s activities. The Arts and Entertainment section reports on art shows within the area, campus concerts, music department events and local band shows. The Sports section covers all of Old Dominion athletics, intramural games and professional sports. The Mace & Crown also includes a Opinions Section and a Creative Enclave section.

In the past we have helped cover homecoming activities, participated in charity events, and worked closely with other student organizations to publicize and cover their events.

Print Advertising
The Mace and Crown’s weekly print edition is published every Wednesday and 2,000 copies are distributed to 30 campus newspaper stands and mailed to ODU’s Regional Higher Education Centers.

Nonprofit organizations receive a 10% discount for print ads. Student organizations recieve a 50% discount for print ads. Clients are not eligible for multiple discounts.

Online Advertising

The Mace & Crown’s website and mobile website is constantly being updated with latest news and reaches an average of 8,500 unique visitors per month; 45% of website traffic is from devices based in the Hampton Roads area.

Clients who purchase both online and print advertising (excluding nonprofits) receive a 15% discount.

Indoor Newspaper Stand Advertising

The Mace & Crown works with the College Billboard Network to maintain 10 indoor newspaper stands. These strategically-placed indoor newspaper stands offer companies the opportunity to advertise their products and services on posters located on the stands.

For more information, please contact:

College Billboard Network
Jeff Jenkins
714-229-0600
jeffj@collegebillboardnetwork.com

Outdoor Newspaper Stand Advertising

The Mace & Crown works with MSS Media to maintain 5 outdoor newspaper kiosks. These outdoor newspaper kiosks located in all five parking garages at Old Dominion University offer companies the opportunity to advertise their products and services on posters located on the side panels of the kiosks.

For more information, please contact:

MSS Media
Charlotte Zoda
305-358-8862, ext. 32
charlotte@mssmedia.com

In an average month, while Old Dominion University classes are in session, we have:

  • 14,200 page visitors
  • 22,100 pageviews
  • Average of 1.5 pages viewed per visitor
  • 50% of our traffic coming from users on their mobile devices, 43% of our traffic comes from desktop/laptop computers and 7% of our traffic comes from tablet devices
  • 35% of our traffic coming from search engines, 27% of our traffic comes from social media including Facebook, Twitter, Instagram, Snapchat and LinkedIn and 23% of our traffic comes from direct visitors
  • 85% of our traffic comes from the state of Virginia, 80% of our traffic comes from the Hampton Roads region and 10% of our traffic comes from Old Dominion University owned computers

Our recent clients include: Old Dominion University, The District Apartments, Polizos Properties, The NorVa, Ted Constant Convocation Center, SevenVenues, City of Norfolk, Birthright of Norfolk, Hardee’s, Chick-Fil-A, Moe’s, Pizza Hut,Charlie’s American Cafe, Small’s Smokehouse + Oyster Bar, Pure Barre Norfolk, The Daily Press, Virginia ABC, App A Cab, and many more!

Order your print or online ad here: https://pub.flytedesk.com/local/old-dominion-university/mace-and-crown

For more information about print, online and news-stand advertising, please contact:

Kavita Butani, Advertising & Business Manager
advertising@maceandcrown.com
757-683-4773 (office), 571-533-7686 (cell)